Objective: Create a website to convince in-state and out-of-state students to apply and attend this small private college in Maine.

Challenge: High-school juniors and seniors are wading through a lot of information about colleges as they make one of the most important decisions of their lives.

Solution: Provide instant access to the answers to all the questions a student might have about the college (see links at the bottom of the page). Provide interesting ways to present the information - including a quiz and and instant response email that creates an immediate relationship with the students. Create a low-cost virtual tour that presents attractive photos and conveys the mood and values of the place.

"After we launched the website, out-of-state applications increased by 45%, with 96% of that increase coming directly from the website. Maria really understood our goals, our audience and our culture in ways that other web professionals just didn't."

- Lisa Hand, Director of Communications, Husson College